11C Homage page Project

Overview

For this project I had to create a home page for my subsidiary company “Physio Train”. The home page on their current site is awkward with its sizing, and does not have a clear call to action. Here is how I redesigned it:

Process:

I first started it out by brainstorming ideas for my home page design. I took inspiration from their original page, however I tried to prioritize the services they offer. I sketched out what my layout would look like, then I made a shape map in Microsoft Word to guide me through the design.

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After that I went back to Microsoft Word and completed the design for the home page. I used Orange, Black, and White as my three colors as they are the colors that make up the logo.

Critique

I got a lot of great feedback on this project, mostly because I completed earlier than usual. After I shared it on the WhatsApp group, Cameron pointed out that I didn’t include the address and phone number which are important aspects of a homepage, So I added them at the bottom in a way that would follow you as you scroll down or up. Surpreet pointed out that the “photo gallery” was too large at first, so I scaled it down. Mikal like the use of white space in the design as did many of my other group members, and Manisha suggested that I try and use a gradient for my final portfolio. All of this feedback helped me tweak the design to the way it looks right now.

Font used:

Title: Bahnschrift SemiCondensed; Body: Microsoft JhengHei UI Light.